Category: Indie book promotion

I’m fixing a hole

by Allie P., posted in Indie book promotion, Life as I know it
Image courtesy of Wikipedia
Someone, please find me an iron torch and an epic hero. (Image courtesy of Wikipedia)

Getting your novel ready for its grand debut is like battling a hydra. You make one correction, only to then discover the need for three more. I had grown somewhat obsessed over the last few weeks, a condition that has only gotten worse the closer I got to my launch date (which is next week by the way). I’ve been waking up in the middle of the night worried that there might be some aspect of the reading experience I could still improve.

The boys were taking their bath. Knowing they were occupied for the moment, I decided to sneak away to process yet another last-minute update. They’ll barely notice I am gone. After Lamont caught me in the act, I felt the need to explain what I was up to, and why. He wisely refrained from rolling his eyes. We’ve probably only had this same conversation a half a dozen times over the last month (I have the slight tendency to worry something to death). I was turning to go back to the boys when I saw it – a stream of water coming from the kitchen ceiling. Yes, it was raining out, but my kitchen is on the first floor. Considering we hadn’t recently installed an indoor water feature, there could be only one source.

LT. The boy is currently obsessed with volcanos and waterfalls. He likes the look of thing cascading downward. Sand. A glass of milk. An entire roll of toilet paper. He’s not picky. I must have left a cup within his reach once again (whatever happened to those good old days before he was mobile). I flew up the stairs, stopping at the bathroom door. Sure enough, you could almost make out waves and tidal patterns in the amount of water that covered the tile floor. (I’m a tad surprised NOAA wasn’t already there). I had only been gone a couple of minutes. Five tops! It takes the boy twenty minutes to eat half of a peanut butter sandwich, but he can cause trouble with amazing efficiency.

Ahhhh, children – such bringers of joy and destroyers of all things expensive to replace.

I looked to his brother, who immediately volunteered, “It was LT” as he scurried down the hall. Kiddo is a survivor. He takes after his father.

LT, on the other hand, happily continued to splash, as unconcerned about the pulsing vein in my forehead as he was about the stream flowing downstairs. Scooping our little future delinquent volcanologist out of the water, Lamont and I sent him to bed without a story (the worst punishment this writer could think of at the time – I have since come up with several other things that I would have liked to have done), before we set out to clean up the mess. Several soaked towels later, it occurred to us that we would also have to address the moisture in the space between floors. (Finding mold would make this a horror story)

So in the words of Paul McCartney and John Lennon

“I’m fixing a hole where the rain gets in
And stops my mind from wandering
Where it will go”

Bacon Apple Pie
My bacon apple pie: Warning – bacon has now been linked to cancer. Consider your day ruined.

As October closes, allow me to summarize. My coffee pot caught on fire, a mouse moved into my house, and there is now a gaping hole in my kitchen ceiling. Even so, I still love this time of year. The leaves are changing and autumn brews are back on the shelves along with other seasonal treats. Best of all, by writing this, I am now thinking of pie, Halloween, and Thanksgiving (but not Christmas – stay in December where you belong). I am finally not thinking about what else I could do to the book. It is time to stop worrying about the what ifs and get back to recognizing the what wills.

The water will dry, the mouse will take the bait, and I will enjoy some coffee. All the rest can wait.

Almost according to plan

by Allie P., posted in Book Stuff and Publishing News, Indie book promotion, Life as I know it
popcorn spill
Image courtesy of Flickr

Lured by the promise of unlimited popcorn and free movies, I once took a job at one of those giant megaplex movie theaters. I was only in my teens, but so were most employees, and after only a few months on the job I was promoted to Team Leader. My first assignment? Prepare the concession stand for a regular business day.

I was nervous the day I arrive. I had never led a team before, at least not through a corporate mandate, and I certainly had never “opened” a concession stand. I didn’t even know who would be there to help me as Team Leaders were expected to keep the newer hires on point but weren’t responsible for assigning shifts.

Movie theaters feel quite a bit different before patrons arrive. For one, the lights are on at full brightness illuminating all the popcorn kernels, candy wrappers, or greasy fingerprints the cleaning crew missed from the night before. It is also quiet. Almost too quiet.

Another employee entered the lobby, making me jump. It was Sean. Sean had recently been promoted to Supervisor, a rank made obvious by the maroon polyester vest he wore and was technically my superior in this organization (the rest of us wore black). Although I had never worked with Sean, I was relieved as I took his presence to mean that at least one of us had some additional experience.

“So, what do we need to do first?” I asked.

“I was hoping you knew.”

You might have heard crickets chirping had the theater’s speakers, not at that moment, begun to blast a selection of top 40 pop tunes which would repeat on a loop for the rest of the day. We stood there equally dumbfounded for a couple more minutes, but no one else showed with a checklist of opening duties. Training wasn’t the theater’s strong suit.

“Umm, I guess I’ll sweep?” I suggested.

As we finished cleaning the floors and wiping down surfaces, a manager zipped by (they do exist!) “You need to get the butter ready,” he announced before disappearing once again.

Butter package
It definitely does not look like this at the theater and yes, you can believe it is not butter. (Image from Wikipedia)

Lamont loves coating our popcorn in butter on the rare occasions that we get to enjoy going out to a movie, but I’ve seen how it is prepared. Sean and I pulled out several jugs of congealed yellow paste resembling ear wax (really gross stuff), placing them over the dispenser as we continued getting the rest of the concessions ready. Ten minutes later, the butter paste remained firmly in the jar. Examining our handiwork, we realized that we hadn’t turned the warming tray on. “Almost got it,” we joked at our mistake.

The rest of the morning was filled with several other “almost” disasters, to the point of being comical. “Almost” became our inside joke and we were cracking up over our near incompetence by the time the first patron came through the door. Our manager might have wondered what was so funny, had he bothered to check on us more than a passing second, but the important thing was the patrons never knew that their soda had been two seconds from being pure syrup, or that at one point the counter resembled a mountainside avalanche as napkins launched themselves out of their spring-loaded containers.

In the right context, “almost got it” still makes me smile. Had the morning gone as planned, I doubt I would remember it today. It would have been just another day, boring and indistinguishable from the next. Instead, the day’s imperfections made it one of my favorite teenage memories.

With that being said, I have reached the decision to launch my second book, The Fair & Foul under the imprint of Axil Hammer Publishing this Fall. Are there still tweaks I could make to the story between now and then, an adjustment to the font, or layout of the cover? Perhaps, but, there will always be things I could improve. If it had to be perfect, you’d never remember it because it would never be published. While it may prove not to be perfect, I am proud of the story as it stands and look forward to sharing it with you.

I am what I am

by Allie P., posted in Book Stuff and Publishing News, Indie book promotion, Life as I know it
100th birthday cake
The cake decorator is still ‘icing’ his/her hand after this order

My grandfather’s 100th birthday party took place on board a chartered boat near my father’s house. There were eighty guests, but only a fraction was from my branch of the family tree. The other guests were more distant relations or friends of either my dad or my grandfather. They were people who knew my name, but not necessarily my story and as a direct descendant of the guest of honor (and the host), I was expected to mingle.

For the last decade, if you asked what I did, I would tell you my day job title. Two years ago I might have also admitting doing a little writing on the side if it came up organically in the conversation, but I rarely lead with that information (unless I was specifically at an event promoting the book). Perhaps it was the fact that my second manuscript is done and I’m seeking beta readers (please check out my Coming Soon page to learn more). Perhaps it was the wine. Perhaps it was because we were simply celebrating an achievement of a lifetime. For whatever reason, on that day, I decided to introduce myself first as an author.

Danger Will Robinson
Abort! Abort!

I almost instantly regretted it. A man in the buffet line with me asked if I had read a particular bestseller. I hadn’t. I had however seen the movie (which is a pretty big accomplishment for me considering how rarely I get to go out to the movies). I thought the storytelling was pretty great, and even though I assumed that the book was better, I just hadn’t gotten around to reading the source material. He named another book. It was one I hadn’t ever heard of, but the title sounded like something you would see on the New York Times Best Seller List. When I admitted to missing out on both, the man responded, “and you call yourself a novelist!”

He meant it as a joke, but I was crushed. Doubts danced in my head. What if he was right? Was I a fraud? Was I, in some way, a less legitimate author because I chose to enjoy a movie without reading the book first or because I chose to pick other reads over more popular critical darlings?

I wanted to run and hide, but we were surrounded by water and the buffet line was barely moving. After an awkward pause, the man asked, “well what do you read?” I named some of my favorite authors and some of my favorite books. He blinked. He’d never heard of them. I described amazing world building, their original thinking, and intricate plotting. The man grew quiet as my book nerd flag flew high. By the time we reached the food, my mojo back was back.

The experience reminded me that there is no guarantee that a great book will be a bestseller or vice versa. I knew before I ever started writing that I wasn’t going to sell my work to everyone and this man was not a member of my target audience. He could judge me based on my literary taste if he wanted, but in my opinion, by sticking to only the best seller list he had missed out on just as much, if not more. Perhaps he might never pick up on of my books (ahhhh – the plural sounds so very nice). That’s okay. It won’t make me any less an author, but if I convinced him to try out at least one other unknown then I will consider the conversation a success.

I am what I am
Toot! Toot! image from Pinterest

 

I can always rely on the kindness of strangers

by Allie P., posted in Book Stuff and Publishing News, Indie book promotion

A long time ago in a galaxy far far away, a thirty second movie trailer went live. I was riding in the passenger seat coming back from our Thanksgiving visit when I saw the news. My initial reaction was OMG! Why is there no WiFi on the highway! Yes, I could use my data plan to stream it anyway, but I am a wee bit cheap, and I only had to be patient for a few hours.

By the time I arrived home, there was practically nothing else in my news feed. Star Wars! Han Solo was back, or at least would be next year! I was giddy. And then it hit me, my book’s re-release had gone live the same day and there was no way I could compete with that juggernaut. Have you ever hosted a party and no one show? It felt kinda like that.

I logged on to my stats. Yep, they looked pretty much as one might expect in those circumstances. I opened up my WordPress Reader and there it was, the Star Wars Trailer embedded in a post. I viewed it and my disappointment was made a little less disappointing. At least my news hadn’t gotten drowned out by something less worthwhile, like, I don’t know… a relatively unknown magazine’s decision to gain notoriety through cheap shock tactics.

A funny thing happened then. The author of that article, a fellow indie author named Michelle Prolux noticed my visit and re-blogged my post announcing my book launch. Suddenly it was like a dam opening. For those unfamiliar with her work, Michelle has written a YA Science Fiction/Romance novel called Imminent Danger And How to Fly Straight into It and is the final days of an IndieGoGo campaign to fund her marketing efforts (she, like me, is in the process of re-releasing her work via new publishing channels). Considering the book is one of the perks of contributing, I would urge you to check out her campaign.

While I don’t necessarily believe in Karma, per say, I do completely believe that if you do kindness, others will do kindness to you. I love the idea of paying it forward. So when the opportunity to help in another indie author’s cover reveal popped up, I knew I had to jump on it. Now it is my turn to help another indie author’s big launch.

Stones and Bones Cover
Cover design by Ravven (www.ravven.com)

I would like to introduce you to Jessica Minyard, author of the soon to be released (Feb 2015) YA Fantasy novel, Stones and Finger Bones.

Jessica describes herself as liking to sing loudly and dance on occasion without being particularly talented at either. Her interests include reading, writing, procrastinating, animal advocacy, musicals, accessories, memes, Harry Potter, and sweet tea.

Based on this, she and I have a number of things in common. I look forward to her novel’s release and am so happy that I was given the opportunity to be one of the first to see its cover.

Stone and Finger Bones Synopsis:
Aurelia Barone, Jewel of Starry Stone, harbors no illusions about the purpose of her life as heir to the throne. But after two failed betrothals, she starts to feel like nothing more than a pawn being moved aimlessly about a game board.
 
Until the night she loses everything.
 
Kidnapped by a wise-cracking mercenary with more than one identity, Aurelia embarks on a mission across land and sea to avenge her father’s death.
 
But an evil is rising from the ashes of memory. Insidious magic is stirring. The dregs of a once-powerful nation are thirsty for blood and revenge.
 
They seek to harness Aurelia. To tempt her. To manipulate her.
 
And if necessary, to destroy her.

It’s a breakout!

by Allie P., posted in Book Stuff and Publishing News, Indie book promotion, Life as I know it

An Uncertain Faith

I am about to suffer monstrous indigestion, and no, it won’t be caused by excessive food or drink…Okay so maybe some of it will, but the majority of my discomfort will be caused by nervous butterflies resulting the re-release of my book An Uncertain Faith. The e-book version will be going live on Friday, November 28th on Amazon and Smashwords (pre-order is available), with the print edition making its way onto the shelves shortly afterwards.

As way of saying thank you for your support over this last year, from now until December 24th, you can download a free copy at Smashwords using the coupon code PK82H.

 

Several of my business books talk about the importance of identifying the one thing that you want to be great at and then design your business practices and product offers around that niche. My dentist office has not read any of these books.

The practice I go to has a massaging chair in the waiting area as well as marble tile floors, soothing music, and a fireplace cheerfully burning. If it wasn’t for the sounds of drilling and spitting in the background, the spa-like conditions might make you might forget that you are about to be shamed for not flossing enough.

I was back for the second time in as many weeks as my dentist had found cavities during my last cleaning. Joy. The cavities weren’t very deep, but needed to be addressed. She told me I wouldn’t even need to have my teeth numbed as if the idea of having a drill in my mouth without a painkiller was somehow less scary than a shot to the gums. One side was done, but rather than finishing the job, my dentist was called away to look after another even less fortunate patient. I sat in that chair, staring at a sign reading use of cell phones are prohibited. Soft music continued to play in the background. It occurred to me that I had the opportunity to do something I rarely have the chance to do. I could take a nap, or at least close my eyes and relax while I waited.

Several minutes passed. Finally my dentist and hygienist returned. They explained that one of the other dentists had been hospitalized that morning and they were trying to make sure that her patients still were seen. They wanted to let me know just how much they appreciated my patience. I had just experienced fifteen glorious minutes of uninterrupted me time. I was hardly put out by the ‘inconvenience’ and told them as much.

I must not have reacted as they expected. The hygienist brought in a warm scented neck pillow, but it didn’t end there. After the last cavity was filled she also brought me a pair of gloves filled with Paraffin wax on the house. (Seriously – how many dental practices do you know that offer beauty treatments as a supplemental income stream?)

Then they left again. More minutes passed. I felt the wax and the neck pillow begin to cool. Tick. Tock. I had only expected to be gone from the office an hour, an hour and a half tops. Now it was getting close to two. I tried to move – to gain someone’s attention. The pillow around my neck limited my head’s range of motion and the gloves on my hands prevented me from addressing the problem. I had allowed myself to become literally trapped in my comfort zone. I realized then that I was only going to be able to get on with my life by finding a way to break free.

As I typed this after the fact, know the gloves did eventually come off. I broke free. But I know this won’t be the last time. I will have to escape my comfort zone again and again because, as the saying goes, that’s where the magic happens.

Preparation can only take you so far