I Want To Self-Publish – Now What?

I recognize that not all of my readers are also writers, nor are all my reader-writers considering the self-publishing path. However, for those that are, I thought I’d peel back the curtain, so to speak, and provide another glimpse at the wild and wonderful world that is taking control of your literary destiny. The next few articles are for you.

self-published: now what

So you’ve made the decision to self-publish. Congratulations! You, like me, are now in control of your book’s publication. Unfortunately, that was only the first of a number of decisions you still need to make before you will get to see your book on the shelf. So perhaps I should be offering my condolences instead.

You may have decided self-publishing is for you before you’ve finished writing your manuscript. If so, nice work! This means you are already thinking about how you want to go to market, which will only help you build your author platform well before your launch date.

That said, if you don’t have your manuscript ready it’s probably better if you simply bookmark these instructions for future reference as there is little that you can do with them until you have a completed (and preferably edited) manuscript. Bonus points if it is formatted too, but I digress.

Now, if you have your completed manuscript, fantastic! That’s an enormous accomplishment and I hope you took at least an evening to celebrate.

So now what?

From here, it is time to familiarize yourself with publishing terminology while answering a number of questions. This will, in turn, help you determine what your next steps are. Luckily there are no wrong answers—just some answers are more work or more costly than others.

Some of the most basic questions you need to answer for yourself are these:

What do I want to publish?

A book, sure. But let’s get more specific. Exactly what kind of book do you want to publish and what format do you want that book to take? There are three different formats you can choose for your book: Ebook, paperback, and hardback, although paperback and hardback are fairly similar. Each have their own audiences, benefits, and drawbacks.

How do I want to distribute my book?

Amazon, or simply the ‘Zon as it is called in some circles, pretty much owns the book market at this point. Therefore, your best chance of earning a living wage off your writing, and your writing alone, is to publish on their platform. However, you don’t have to have an exclusive relationship with them if you don’t want to. Some authors take advantage of their Kindle Select program for ebooks, which offers things like countdown deals and enrollment in Kindle Unlimited (their subscription reading program), while also publishing the print version of their books on other platforms. Others publish ebooks and print books alike on multiple publishing platforms.

Who do I want to list as the Publisher of Record?

If you are only publishing an ebook, then this question isn’t as important. However, if you want your own name or brand name to be listed as the publisher of record for a printed book, then you will need to purchase an International Standard Book Number (ISBN) for each version of your book before you publish. In other words, if you want to have a paperback and a hardback version of your book, you will need to have two ISBNs.

How do I want readers to find me?

ISBNs help booksellers keep track of which book sale belongs to which author, but if you want readers to find you, you will need to hone up on your SEO knowledge. SEO stands for search engine optimization and it is just as important for improving your search rank on retail sites as it is on Google or Bing.

How much do I want to charge for my book?

Some authors set their first book in a series at an extremely low price point, knowing it might cost more to advertise the book than they expect to make off the sale because they expect readers to buy the follow-up books in the series at full price. Others decided to charge full price for all of their books as they believe it shows the reader that the book is high-quality. The choice, like everything in self-publishing, is up to you.

If this seems overwhelming, don’t worry, I will be expanding on some of these topics so that by the end of this series, you’ll feel a little less apprehensive about the publishing process. It’s only as scary as you let it be – just don’t expect it to be easy. Otherwise, everyone would do it.


Other posts in this series include:

However, if you would prefer not to navigate through a number of posts, I have also consolidated the entire series into a single downloadable PDF, which you can access by clicking here.

Reedsy and the editorial quest, part three: the final update

Reedsy and the quest for an editorial partner - www.alliepottswrites.com part three

The following is the final installment in my hunt for the elusive editorial partner for my WIP using Reedsy. For those not familiar with the service, Reedsy, a database of freelance professionals with a focus on the publishing industry.

This post contains affiliate links.

As of last week’s update, I’d received three responses to my project brief. One editor wasn’t taking on new projects at this time, one editor didn’t have availability until closer to the end of the year, and another had availability, but the work would cost more than I was hoping to spend. However, I still had two more responses to go.

Suddenly this whole series of posts I’d intended as a fun way to share some of the challenges, but mostly the benefits, of being an indie author, wasn’t quite so fun.

I received another quote from a potential editor. The price was still higher than I originally was targeting for this project, however, her proposal also included a long list of testimonials relevant to my project. Not only that, but many of the authors listed had the word ‘bestseller’ attached to their name.

This editor had been my long shot when I’d been scrolling through Reedsy’s marketplace profiles. I’d had to get over my ever-present imposter syndrome to even send my request for proposal, and yet not only had she submitted a quote, she’d taken the time to tailor it to me. I’ll admit, I got a little starry-eyed at the thought of what we could do together.

The only problem was her quote hadn’t included a sample edit, though one was offered if requested. As much as the creative dreamer in me wanted to accept her quote, the more logical, business-minded side of my brain took over. Even with the testimonials, the quoted price was too risky to accept without seeing an example of her working style.

I also still hadn’t heard back from the fifth editor, though it was past the date I’d specified for responses. Things were starting to look grim.

I responded to editor number four, taking her up on her offer for the sample edit. It meant I’d have to wait longer before I could make my final decision, which meant less time for me to get it ready for publication following editorial feedback, but I was running out of options.

A day passed without an update. Then another day more. I started getting an uneasy feeling in my stomach about this entire process.

Then something lovely happened. People who had been reading my updates over the past few weeks reached out, offering direct assistance, or referring me to their preferred editorial service providers.

Suddenly, I went from having one option, to more than one fitting my schedule as well as my budget. This means, *fingers crossed* my project just may find its way to print yet.

Reedsy Pros and Cons

Pros:

  • It is easy to find a number of editors based on your genre who have several years of industry experience
  • It offers a fast and streamlined proposal process, giving you the ability to contact multiple editors all at once.
  • You aren’t required to sign up with anyone if the bids you receive aren’t in line with your expectations
  • Reedsy takes care of all the payment processing, which can protect your banking details and only includes editors who have been verified
  • Cons:
    • There is no way to filter potential editors by estimated cost or availability, which can cost everyone their time
      Reedsy’s marketplace vetting system requires editors have a certain level of experience, which makes it more difficult for authors using the service to identify and connect to hungrier or less experienced (aka lower-cost) professionals

    The final verdict

    Overall, I think Reedsy is a service with great potential and provides a value to self-published writers who want to employ the same professionals as those who follow the more traditional publishing route. That being said, it may be cost-prohibitive for authors who don’t have a backlist of profitable titles or those who aren’t backed by a successful crowd-funding campaign.

    While I will likely give it another try in the future, I think I’ll wait until I have a new series opener so there is the greatest potential return. Until then, the never-ending quests continues.

    To those who reached out, thank you so much for your comments and support. When (not if) this book is finally released, please know I couldn’t have done it without you.

    Reedsy and the editorial quest, part two: the initial response

    Reedsy and the quest for an editorial partner - www.alliepottswrites.com
    part two

    Last week I announced I was once again on the hunt for the elusive editorial partner for my WIP. The following is the results of my experience with Reedsy, a database of freelance professionals with a focus on the publishing industry.

    This post contains affiliate links.

    Using Reedsy’s filters and resulting profiles as a guide, I submitted a brief summary of An Uncertain Confidence to five potential editors. In my brief, I made sure to include a deadline for when I would like responses back as well as my manuscripts first few pages.

    I suppose I could have picked any part of my manuscript for sampling, but I figured it made the most sense to send the beginning as those pages will also be the most important for attracting would-be readers in the coming weeks and therefore, need to be as polished as possible.

    I received my first response within a day of hitting the send button and nervously hit open.

    She wouldn’t be able to meet the schedule as defined in my brief but was willing to provide a quote if I had some flexibility. I did the math in my head. If I said yes, I might as well say no to publishing this year. It was an option, to be sure, but not one I was comfortable with, especially knowing I had four more responses to go.

    I declined her offer but left the door open for future collaboration as I appreciated how quick and professional she was in her response.

    The next day I received my second response. It was a no-bid with an explanation that the editor was not taking on new projects at this time. It was disappointing but understandable. At this time, Reedsy offered to send my bid out to additional freelancers if I so choose.

    Just as I was beginning to feel like an idiot for not lining up my editor in advance, I received the third response, and this time it was a quote. I hit the open button.

    I might have been more prepared to expect had I read a recent Reedsy blog post on the costs of self-publishing before I’d sent my brief.

    On the positive side, she’d included a sample edit of my early pages, was professional, and supportive. It was easy to envision how much better my writing would become as a result. However, it was the kind of price that forces you to have a serious heart-to-heart with yourself about your book baby and its potential for return on investment.

    There’s still a chance, I told myself, staring at my response dashboard like a person playing a game of Russian Roulette. I still have a few more bids to go.

    To be continued …

    How to Build a Readership with Blogging by Debby Gies and a progress update

    I’ve finished my major re-writes and secondary edits for my upcoming sequel to An Uncertain Faith, entitled An Uncertain Confidence. This means the time has come to start talking with professional editors.

    Admittedly, I could have, and probably should have, already had this conversation in order to a spot in an editor’s queue, but I wasn’t sure what my writing output would be after starting the new job. Therefore, I opted to hold off until I was sure I’d gotten it in a decent enough position to be handed off to anyone.

    Such is flexibility that is self-publishing.

    While I might be ready to hand off An Uncertain Confidence to an editor, there is still much to do before this book will be made available to the general public. In all probability, there will be yet another round of re-writes following editorial recommendations as well as a round of proof-reading or two (as typos have a way of waiting until you hit the publish button before they magically become visible to the naked eye). Then there is the oh-so-much fun process of lining up advanced reviews or preparing my pre-sales book launch marketing and I’m responsible for it all.

    Because this is the joy that is self-publishing too.

    For those of you considering going down this road too, which has been rewarding while being exhausting (much like being a parent is), I encourage you to check out an article recently published over on the Carrot Ranch Literary community on how to build a readership through blogging by fellow indie author, Debby Gies.


    How to Build a Readership with Blogging and Prepare for Publishing

    by Debby Gies

    As writers who choose to self-publish, we must understand that we’ve chosen to be not only writers but publishers, marketers, and promoters of our work because these components are all essential parts of running a business. Yes, your business! If we intend to sell books, it’s in our best interests to learn about these things as well as building an author platform. If we don’t put in the time to promote our work, our books will surely sit and collect dust on the virtual shelves, lost in a sea of hundreds of thousands of other books…

    To read more visit the source at the Carrot Ranch Literary Community Platform: Self-Publishing


    As a way of saying thank you for your continued patience, I’d like to offer you with this sneak peek at the cover for An Uncertain Confidence

    Set five years after the events of An Uncertain Faith (now available for Kindle, iBook, Nook, and other e-readers), Charlotte’s life is on an upward swing. She’s business partners with her best friend and her art is finally getting noticed.

    Nothing could possibly go wrong – until everything does.

    After a disastrous evening out, which results in the hospitalization of her friend’s husband, Charlotte is forced to seek other help to keep her business afloat, while juggling the ever-present demands of motherhood.  As a result, she has the potential to grow as a person and as an independent business owner in ways she never anticipated, but in doing so will also learn just how dangerous trusting the wrong person can be.

    While the first book centered around family, this one focuses on the value of friendship, trust, and the often lengths we go to protect those we love.

    Calling on Beta Readers – Project Gene Assist Book Two

    It was supposed to be a simple supply run

    But after the world ends, nothing is ever simple.

    While the last few days have gone out of their way to put me behind schedule, I am set to finish edits of book two in my speculative fiction series (Project Gene Assist), currently titled The Watch & Wand in the coming weeks.

    Set fifteen years after the events of the first book, the future no longer looks quite so bright. Stephen Thomas knows this only too well. Had he been born a generation or two before, his talents for mechanics and programming would have virtually guaranteed him an easy, if not celebrated, life. Instead, he has been forced to endure a near pre-industrial existence with only his aging guardians for companionship.

    The trouble with talent is it rarely allows itself to stay hidden…

    A broken windmill, a tavern fire, and a chance encounter later, Stephen finds himself on a mission and on the run from groups such as The Watch, who blame the world’s troubles on all but the most basic technology – groups, who seek to control what remains of the rest of the population through intimidation and vigilante justice.

    Interested in learning more?

    If so, I am in need of a few more beta readers. As I’ve intended this book’s story to stand on its own, you don’t even have to have read book one, though why haven’t you?

    What am I looking for in a beta reader:

    • You enjoy post-apocalyptic settings and/or quest style storylines
    • You enjoy earth based science fiction or urban fantasy as a genre
    • You don’t require main characters to be champions of virtue or expect villains to be pure evil
    • You must be able to read a ~80K word (estimated 320 pages) novel in approximately three to four weeks with little notice (targeting starting early-mid August)
    • You must be comfortable giving detailed feedback (preferably in the form of a commented word document). If you don’t like a character, or a scene doesn’t work, I need to know why (otherwise how can I fix them)
    • You do not need to be a grammar expert – while this is a huge help, I am more interested in gaining feedback related to story flow, character development, and gaping plot holes at this time than proofing issues, however if you are a grammar expert or one of those lovely people able to spot a typo from 100 paces, please let me know that too.
    • Bonus points if you are also an avid hiker, biologist, or structural engineer. While I did research before writing, I always appreciate hearing directly from experts.

    If this sounds like you, please contact me at allie at alliepottswrites dot com, or better yet, sign up for my mailing list

     


    Project Gene Assist Book One – The Fair & Foul

    Juliane Faris is a brilliant programmer determined to change the world through scientific and technical advancement. Blinded by ambition, she will do whatever it takes to secure her legacy including agreeing to participate in an experimental procedure.

    Her decision grants her unprecedented knowledge and cellular control over her body but threatens everything she holds dear including her sanity. When others undergo the same modifications it becomes apparent that not everyone can afford the price that this technology demands

    Juliane has a supercomputer for a brain and she isn’t afraid to use it.

    Perhaps she should be.

    Read an excerpt at: https://alliepottswrites.com/books/excerpt-the-fair-foul

    Read a review at: https://alliepottswrites.com/books/review-the-fair-and-foul

    Purchase at: http://authl.it/B01678T7CU